BONUS EPISODE: Recorded at Podcast Movement 2018 in Philadelphia at the TalkShoe podcast booth.
Today I am joined by Dave Frees, and we discuss Force Multipliers, which refers to a factor or a combination of factors that dramatically increases (hence "multiplies") the effectiveness of an item or group.
In the military, force multipliers give troops the ability to do far more and to be more effective against an enemy than without it; however, the same principles apply to business.
For example, a business with no CRM program will not be as effective as a business with a good CRM program, but to take it one step further, a good CRM program combined with proper training will make it even more effective.
Dave Frees explains this concept in far more detail and gives many examples throughout this episode.
If you enjoyed this episode, you'd also enjoy Episode #2: Communication, Persuasion & Influence with Dave Frees and his podcast In Top Form.
Dave Frees MASTER CLASS - CAIRNS
On the 17th of August 2018, Dave M. Frees will be running a one-day MASTER CLASS on 'Communication, Persuasion and Influence'. Bookings are NOW OPEN, and for more details, please visit https://www.tysonfranklin.com/it-s-no-secret-business-conference (Limited to 50 attendees)
I will be the MC for the day and also be doing a presentation 'How To Use Audio In Your Business To Increase Sales And Make More Money'.
FREE DOWNLOADS:
First 16 Pages of My Book – It’s No Secret There’s Money in Small Business.